“If you know what you want to do and you do it, that’s the work of a craftsman. If you begin with a question and use it to guide an adventure of discovery, that’s the work of the artist.” - Rick Rubin

I have always been a visual storyteller and believe that experiences are about the feeling you leave people with. I am a community builder that uses listening, authenticity and influence to impact growth.

My career began in Milan, Italy working on projects for some of the top agencies and photographers in the world, Milan Fashion Week and NY Fashion Week.

Currently, I am a Creative Director and Growth expert with experience working with The Recording Academy, Hulu, NBC, FX, Nickelodeon, Comcast, Discovery+, Oprah Winfrey Network and brands such as LG, LiveMe, New Balance, Triller, EverFi and Samsung.

I believe that in order to produce great work, you need a strong strategic foundation. This ensures that all efforts ladder back up to a “north star” and sets a cohesive narrative.

Expertise in 360 marketing, concepting, pitches, strategy, leveraging AI to optimize growth, photo/video direction and end to end experiential.

Passion for entertainment/music, culture and creating impactful work that resonates with consumers.

Let’s Collaborate

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